Scale
Relate the art to the size of the wall or to a piece of furniture. A painting that's wider than the item beneath it can feel off-balance. A diminutive treasure floating on a large expanse of wall looks lost. Make a statement by hanging one large canvas or photo in a prime position. That creates a focal point where a natural one, say a fireplace or bay window, is lacking.
Lighting
Focused lighting gives a single piece or an entire collection an aura of importance, making it more dramatic and therefore more effective. In a hallway, consider track lighting, which can be directed to shine on favoured pieces. In a formal setting, like over a mantel, opt for a picture lamp.
Composition
Grouped pictures should be viewed as one complete unit. Horizontal groupings elongate and emphasize the width of a room, while vertical lines add the illusion of height. A row of pictures hung at eye level can create the illusion of architectural detail.
Placement
Hang artwork at eye level, about 65 to 68 inches from the floor. If the artwork is in an area where people are usually seated, place it lower. If one homeowner is taller than the other, consider placing two works one on top of the other to accommodate both eye levels.
Hanging
Artwork can be hung on the wall for a formal look, or leaned against a wall for a more casual approach. In recent years, the art shelf has emerged, and its practicality has given it real staying power.
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