Colour

Add A Pop Of Colour With This Vibrant BEHR® x Hubba® Bubba Collaboration

Add A Pop Of Colour With This Vibrant BEHR® x Hubba® Bubba Collaboration

Photography, courtesy of BEHR

Colour

Add A Pop Of Colour With This Vibrant BEHR® x Hubba® Bubba Collaboration

BEHR® and Hubba Bubba® are introducing a playful and bright new paint colour, just in time for spring.

Add a bit of whimsy and childhood nostalgia to your home with Hubba Bubba® Pink by BEHR®, a sweet and playful hue that's full of creative possibilities.


We all remember the bright, eye-catching wrapping paper of the popular bubblegum brand, as well as its sweet burst of flavour. This collaboration allows you to introduce the same playfulness into your home decor, whether you decide to repaint your walls or upgrade your furniture. 

 

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Photography, courtesy of BEHR


"Hubba Bubba is committed to creating a world of fun where everyone is encouraged to embrace joy and play, and this partnership with Behr is an extension of that commitment", says Patrick Zeng, Marketing Director of Mars Wrigley Canada. 


While shades of pink have been taking the design world by storm (from millennial pink to Barbiecore), we love how versatile the Hubba Bubba® colour is. Although whimsical and unexpected, this shade can still be chic and elegant in a home, especially when paired with more neutral colours.

 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Briony Douglas (@briony)


To celebrate the launch, the two brands have collaborated with Visual Artist Briony Douglas to showcase the importance of incorporating creativity into your daily life. Through her artwork, Briony inspires the public to use their own imagination and add elements of fun and joy to their homes.


The Hubba Bubba® Pink by BEHR® (P120-3HB) is now available in BEHR DYNASTY®, BEHR MARQUEE®, BEHR ULTRA™ and BEHR PREMIUM PLUS® paint formulas, exclusively at The Home Depot Canada stores nationwide.

 

 

 

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Colour

Add A Pop Of Colour With This Vibrant BEHR® x Hubba® Bubba Collaboration