The Behr Paint Company unveils its colour of the year 2024, "Cracked Pepper," a soft, versatile black that enhances living spaces.

According to a new study by Behr Paint, more than half of those surveyed believe that black tones in the home give a bold feel to the space and renew its energy and mood.

If you're planning a renovation or interior makeover in the coming year, this new 2024 colour, "Cracked Pepper" (PPU18-01), could be a great option to bring a timeless, modern hue that awakens the senses of your home.
 

 

 

 

 

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Une publication partagée par BEHR® Paint (@behrpaint)

DIYers, designers, and professionals alike can incorporate Cracked Pepper into their projects; best believe that this new colour will transform any space by enveloping the walls to create a striking impact and add a hint of sophistication.

AN AMERICAN STUDY BY BEHR REVEALS THE IMPACT OF THIS COLOR

Beyond its visual appeal, "Cracked Pepper" stands out as a relevant colour. Here are some of the results:
 

• More than half of millennials (61%) agree that black tones give a fresh new look to the home;
• 57% say black tones in the home create new energy and mood;
• Half of those surveyed believe that dark walls create a sense of comfort in the home.

 

 

 

 

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Une publication partagée par BEHR® Paint (@behrpaint)

A BREATH OF FRESH AIR FOR DECORATING STYLES

This deep, dynamic hue transcends modern, classic, casual, retro, and other decorating styles, while blending perfectly with other colours, finishes, patterns, and textures.

From the residential sector to hotels and any other environment, the sense of comfort provided by Cracked Pepper radiates from every wall, trim, surface, and object it covers.

The colour of the year 2024 is also part of the BEHR® Designer Collection palette, made up of the 30 best-selling neutral colors. Created to help do-it-yourselfers, designers, and professionals choose colours with confidence, this timeless collection simplifies the paint selection process, transforming ordinary remodelling projects into designer-quality makeovers.

Crushed Pepper is available in BEHR's highly-rated DYNASTY® and MARQUE® one-coat* masking paints, as well as BEHR ULTRATM and BEHR PREMIUM PLUS® paint formulas, exclusively at The Home Depot® stores nationwide.

Click here to learn more about this colour, and find inspiration for your home decor projects!